Full-Time – Des Moines, Iowa (Must be local)

*Travel required for monthly client shoots across Iowa, with occasional project shoots across the Midwest

Reports to: Director of Social & Digital Strategy

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About TH Media

TH Media is a Des Moines creative agency specializing in Video + Content Marketing. Our purpose is simple: We connect businesses to their community by telling their story.

 

We're video-first, relationship-driven, and believe in an old-school approach to doing business: communicate, work hard, and do what you say you're going to do. We're growing quickly, but we're intentional about how we grow. We want to do exceptional work for great businesses, build relationships that last, and create a place where talented marketers and creatives can do the best work of their careers.​

 

About the Role

Every business has a story. TH Media is looking for a Content & Social Media Strategist to uncover those stories worth telling and turn them into social and video content people actually stop scrolling for. 

 

In this role you'll own the content and social strategy for a portfolio of Brand Story clients — learning their businesses, understanding their audiences and goals, uncovering stories and expertise, developing ideas, building monthly content plans, writing copy, collaborating with our production team, and using performance data to continually make the content and video better.

 

You won't spend every day marketing the same company, product, or industry. You'll get inside businesses across Central Iowa — learning how they work, meeting the people behind them, understanding their customers, and telling the stories that represent their business better than anyone else. You'll ask good questions, follow interesting threads, and find stories our clients may not even realize they have.

 

While social media and video content are at the heart of the role, you'll also have opportunities to contribute to email, website content, campaigns, and a broader digital strategy. This role is for someone who is curious enough to find the story, strategic enough to know why it matters, creative enough to make people care, and analytical enough to learn what we should do next.

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This Role Is for You If

You're the one who comes to the table with the idea, not the one waiting to be handed it. You get a charge out of getting people to buy in and move. You don't let things stall halfway — you push until it's done and done well. And you make the people around you better, not just your own work.

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Key Responsibilities

• Social and Digital Strategy

  • Own the social and content strategy for a portfolio of Brand Storytelling clients, grounded in a deep understanding of each client’s business, audience, goals, industry, competitors, and brand.

  • Build monthly content plans aligned with each client’s larger marketing objectives.

  • Find the stories, people, expertise, trends, and moments worth turning into content, and develop them into concepts for short-form video, photography, educational content, and other social-first formats.

  • Write the social copy, hooks, headlines, scripts, interview questions, and messaging that bring each concept to life.

  • Translate ideas into clear production plans for our Video Production team, then attend shoots to direct interviews, messaging, story opportunities, and content priorities.

  • Collaborate with Video Production and Creative to push ideas beyond the obvious, bringing new ideas to the table rather than relying on the same formats month after month.

  • Adapt, schedule, and publish content across Facebook, Instagram, LinkedIn, TikTok, YouTube, and Google Business Profile using our preferred scheduling tool.

  • Capture social-first photo or video on a phone when the moment calls for it, and contribute to email, website, and blog content when needed.

  • Monitor performance, identify what’s working and what isn’t, and turn those insights into stronger concepts, messaging, formats, platforms, and strategy.

  • Stay current on social platforms, emerging formats, audience behavior, cultural trends, AI, and changes affecting modern marketing.

• Client & Team Collaboration

  • Participate in monthly client meetings alongside the Client Success Manager to communicate strategy, performance, learnings, and what's coming next.

  • Partner closely with Client Success to keep strategy, execution, scope, and client expectations aligned.

  • Build trusted relationships with the clients you serve while understanding that the Client Success Manager owns the overall account relationship.

  • Manage multiple client strategies, calendars, shoots, deliverables, and deadlines without sacrificing quality.

  • Bring a point of view — listen to what clients want, understand what they're trying to accomplish, and be willing to recommend what you believe they actually need.

  • Take ownership of your work from the initial idea through publishing, performance review, and the next round of strategy.

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Help Us Dominate Des Moines

Our vision is to Dominate Des Moines — becoming the most sought-after video and content marketing partner in our city while staying selective enough to build meaningful relationships with every business we serve.

 

This role will help us earn that reputation. We want you to help shape TH Media’s point of view on social media and digital marketing, raise the standard of our client work, help our own brand practice what we preach, and stay ahead of where social is going.

 

Part of how we do this is by hiring and adhering to our core values, which are at the center of everything we do and a strong candidate would adhere closely to these values:​

• We Take Ownership – We do what we say, take initiative, stay accountable, and make it right.

• We Stay Humble Always – We don’t take any opportunity for granted, we give more credit than we take, we stay open to being wrong, and we never let pride get in the way.

• We Keep the Relationship First – We protect the reputation of our team and our clients through reliability, professionalism, and honesty. We lead with value, support, and a genuine desire to see our clients and our team win.

• We Ignite the Energy – We show up with positive energy, creative solutions, and a genuine belief that great work is possible.

• We Value Excellence – We are students of our craft. We stay curious, we embrace change, and continuously sharpen our skills so we can tell the very best story for our clients.

• EVERY DAY! 

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Required Experience

We're more interested in the quality of your thinking, writing, curiosity, social instincts, and work than checking every box on a resume, but here’s what we’re looking for:

• 1+ year(s) of experience in social media, content marketing, digital marketing, communications, journalism, or a related field preferred.

• Demonstrated experience creating and executing social media or content strategies for brands.

• Strong writing samples and/or a portfolio of relevant social, video, or content work.

• Experience working across multiple brands, clients, or audiences is a plus.

• Familiarity with social publishing, analytics, project management, and modern marketing tools preferred.

• Working knowledge of analytics and the broader digital ecosystem — including email, web, paid media, search, and AI — is a plus.

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Why This Role Matters

For many of our Brand Storytelling clients, TH Media is their marketing team. The work you lead shapes how those businesses tell their stories, build their brands, and show up in their communities. You'll also get something that's difficult to find inside a single brand: reps. You'll work across different businesses, industries, audiences, and challenges — learning directly from owners, executives, employees, and customers along the way.

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And you'll be joining a team with big ambitions. We want TH Media to become the go-to voice for social media in Des Moines, and we're building a place where talented marketers and creatives can do exceptional work, sharpen their craft, and build meaningful careers right here in Iowa.

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Perks & Benefits

• Salaried position

• Fuel, phone, and internet allowance

• Office + production studio in Des Moines

• Company retirement plan with company match

• Company-sponsored health insurance

• Employee Wellness Days

• Unlimited PTO + 11 paid company holidays

• Client referral program

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Tools & Tech You'll Use

• ClickUp

• Metricool

• Google Workspace

• Canva

• AI and emerging marketing tools